Twenty years from now you will be more disappointed by the things that you didn't do than by the ones you did do. So throw off the bowlines. Sail away... read more →
There's no question that COVID19 put the brakes on the economy. Spending and hiring came to a complete standstill for many companies. Conversely, if a product or service was needed... read more →
3 Tips You Can Use Right Now - Take The IT Competitor Test Every successful IT company has a sales and marketing system - a process on how they handle... read more →
Today’s unprecedented economic challenges are forcing companies to choose a path of agility or idleness. Many high-tech firms are just vessels sitting idly in the Bermuda Triangle. Some will simply... read more →
As software development innovation curves accelerate, more new disruptive technology applications are being introduced into the market. When launching new disruptive technologies, you need to deploy a disruptive marketing and... read more →
Trade shows continue to be a primary source of lead generation for many sales and marketing teams. Yet most companies cannot calculate their marketing ROI for trade show investments. There... read more →
One of the things I enjoy during the holidays is sitting on the couch with my son and watching the movie "The Polar Express". It is a great movie which... read more →
How does your IT firm calculate its product or service price? Often salespeople feel that pricing is a key impediment keeping them from hitting their quota. This is a misnomer... read more →
Every day, account managers are dealing with new emerging competitors, downsizing prospects, and enlarged sales quotas. Success requires special sales training methods and a company-wide process where all departments are... read more →
Matching the correct account executive with your current and future sales goals is important to the success of your sales team. However, your business culture and sales behavioral culture must... read more →
